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Japanese Optical and Geometrical Art, by Hajime Ouchi
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The 746 designs contained in this volume represent some of the most ingenious and attractive applications of geometrical and optical motifs to be found today. Taken from an authentic, modern Japanese work, they are an intriguing new source of unique design elements for artists, designers, and illustrators.
The designs employ circles, dots, squares, ellipses, curves, lines, angles, complete alphabets, and numbers in a seeming infinitude of balance, asymmetry, repetition, harmony, swirl, and mathematical exactitude. Some seem to recede, advance, shimmer, and dazzle in the manner of Op Art; others fool the eye with wholly unexpected shifts in focus; still others start with a basic theme and either develop remarkable variations or repeat the same element almost endlessly. But all, from the smallest design to those that take a full page, fascinate and delight.
This book is an inexhaustible source of novel, appealing, and striking design elements for advertising campaigns, packaging, display, industrial use, crafts, textiles, and similar fields. These designs may be used as they are, or cropped, enlarged, reduced, repeated, rearranged, combined, screened, superimposed, cut apart, overlaid, or otherwise employed. All illustrators, designers, crafters, and commercial and graphic artists will find this collection immensely usable and the individual designs extremely effective.
- Sales Rank: #631429 in Books
- Published on: 1977-06-01
- Released on: 1977-06-01
- Original language: English
- Number of items: 1
- Dimensions: 10.90" h x .44" w x 8.30" l, 1.07 pounds
- Binding: Paperback
- 170 pages
From the Back Cover
The 746 designs contained in this volume represent some of the most ingenious and attractive applications of geometrical and optical motifs to be found today. Taken from an authentic, modern Japanese work, they are an intriguing new source of unique design elements for artists, designers, and illustrators.
The designs employ circles, dots, squares, ellipses, curves, lines, angles, complete alphabets, and numbers in a seeming infinitude of balance, asymmetry, repetition, harmony, swirl, and mathematical exactitude. Some seem to recede, advance, shimmer, and dazzle in the manner of Op Art; others fool the eye with wholly unexpected shifts in focus; still others start with a basic theme and either develop remarkable variations or repeat the same element almost endlessly. But all, from the smallest design to those that take a full page, fascinate and delight.
This book is an inexhaustible source of novel, appealing, and striking design elements for advertising campaigns, packaging, display, industrial use, crafts, textiles, and similar fields. These designs may be used as they are, or cropped, enlarged, reduced, repeated, rearranged, combined, screened, superimposed, cut apart, overlaid, or otherwise employed. All illustrators, designers, crafters, and commercial and graphic artists will find this collection immensely usable and the individual designs extremely effective.
Most helpful customer reviews
0 of 0 people found the following review helpful.
Great for foundation students
By Eric the bee
I teach art foundation studies to first and second semester undergraduate students,in Industrial design, Architecture, Digital animation, Communication and publicity and marketing students. i just sort of stmbled on this book, and it has been a great help, other than typical paintings by Bridget Riley or Vassarelly, these Optical patterns have been a great success with my students.
1 of 1 people found the following review helpful.
disappointing
By Mimi
This book is a disappointment, I expected some text re the history of Notan design and some exciting examples. Instead, the book has no text at all, and most of the designs are unoriginal and unexciting. I would return the book for a refund, but it would cost as much to mail it as it cost.
0 of 0 people found the following review helpful.
Five Stars
By Amin M.
Great
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